Item #:
21802235
Ultimate Guide to Local Business Marketing Paperback February 9, 2016
85% of respondents would recommend this to a friend
Item #:
21802235
€ 27
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What Stands Out
Comprehensive Strategies
Offers an in-depth look at effective local marketing techniques, helping businesses elevate their presence in competitive markets with proven strategies tailored for community engagement.
Expert Insights
Written by marketing professionals, it provides valuable perspectives and real-world examples, ensuring readers gain practical knowledge applicable to their business challenges and objectives.
User-Friendly Format
Structured for easy navigation, this guide allows readers to quickly find relevant information, making it a convenient resource for both novices and experienced marketers seeking local market success.
Product Details
- A comprehensive guide to mastering local online marketing and effectively reaching the right customers every time
- Provides insights into local search, listing and reviews, social outreach, and content development for building a complete local marketing campaign
- Offers strategies to capture high-quality leads from Google AdWords and Bing in 48 hours and maximize visitors and phone calls for the investment
- Covers mobile search advertising, Facebook ads, and online lead generation techniques for acquiring new customers
- Written by search advertising leader Perry Marshall and local marketing expert Talor Zamir to fill a void in the online marketing category
- Aims to equip entrepreneurs with the necessary tools to create a comprehensive online advertising campaign, going beyond local SEO
| Publisher | Entrepreneur Press |
| Publication date | February 9, 2016 |
| Language | English |
| Print length | 220 pages |
| ISBN-10 | 1599185784 |
| ISBN-13 | 978-1599185781 |
| Item Weight | 1 pounds (450 grams) |
| Dimensions | 7.9 x 0.7 x 10 inches (20.1 x 1.8 x 25.4 cm) |
| Part of series | Ultimate |
Who Should Buy?
-
Small Business Owners
This book provides essential strategies for local business owners seeking to enhance their marketing efforts effectively.
-
Marketing Students
Students studying marketing can benefit from the practical insights and techniques applicable to local business scenarios.
-
Entrepreneurs
Entrepreneurs launching new ventures can leverage the guide for foundational marketing tactics tailored to local audiences.
-
Large Corporations
This book may not be suitable for larger corporations that require advanced, complex marketing strategies beyond local focuses.
Product Description
Ultimate Guide to Local Business Marketing Paperback February 9, 2016
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Product Buying Guide
The Ultimate Guide to Local Business Marketing offers essential insights and strategies for local business owners looking to enhance their online presence and effectively reach their target customers. With a focus on local paid search, mobile, and SEO campaigns, this guide is designed to equip entrepreneurs with the necessary tools to build successful marketing campaigns and generate high-quality leads.
Product Specifications
- Authors: Perry Marshall and Talor Zamir
- Series: Ultimate Series
- Publication Date: February 9, 2016
- Paperback format
Key Features
- Comprehensive framework for successful local paid search, mobile, and SEO campaigns
- Guidance on capturing high-quality leads from Google AdWords and Bing within 48 hours
- Insights on mastering high-converting campaigns for maximum visitors and phone calls
- In-depth coverage of online lead generation, mobile search advertising, and Facebook ads
Usage Scenarios
- Local business owners seeking to improve their online presence and effectively target potential customers
- Entrepreneurs looking to harness the power of Google AdWords, Bing, and social outreach for local business marketing
- Individuals interested in mastering local online advertising, local listings, maps, and reviews
Usage Scenarios
This comprehensive guide offers unique insights and strategies for local business marketing, making it stand out from other resources in the market.
Some User Review
- Effective and practical strategies for local business marketing. The insights provided have significantly improved our online presence and lead generation efforts.
- The guide simplifies complex concepts and provides actionable steps, making it an invaluable resource for local business owners.
- Highly recommended for entrepreneurs looking to navigate the challenges of local online advertising and enhance their marketing campaigns.
Competitors
The price of the Ultimate Guide to Local Business Marketing is competitive and offers excellent value for the comprehensive insights and strategies it provides.
Buying Considerations
- Consider your specific business needs and goals to determine how the strategies outlined in the guide can be applied effectively.
- Take into account the potential return on investment from implementing the recommended marketing strategies for local business growth.
Conclusion
The Ultimate Guide to Local Business Marketing is a must-have resource for local business owners aiming to elevate their online marketing efforts and reach their target audience effectively. With its practical insights and comprehensive strategies, this guide empowers entrepreneurs to create successful local marketing campaigns and generate valuable leads.
View LessThe Ultimate Guide to Local Business Marketing offers essential insights and strategies for local business owners looking to enhance their online presence and effectively reach their target customers. With a focus on local paid search, mobile, and SEO campaigns, this guide is designed to equip entrepreneurs with the necessary tools to build successful marketing campaigns and generate high-quality leads. Continue Reading
Customer Questions & Answers
-
Question:
Who is the target audience of this book?
Answer: This book is for local business owners who want to master online marketing and reach their target customers. -
Question:
What does the guide cover?
Answer: The guide covers the basic framework behind a successful local paid search, mobile and SEO campaign, local listing and reviews to social outreach and effective content development. -
Question:
What sets this guide apart from other online marketing materials?
Answer: This guide fills a void in the online marketing category by providing entrepreneurs with the tools to build a comprehensive online advertising campaign, rather than just focusing on local SEO.
Marketing Editorial Review
If you have a local business and want to improve your marketing techniques, the "Ultimate Guide to Local Business Marketing" could be a great resource. The book covers various marketing tactics, but primarily focuses on AdWords and SEO. The author, Perry Marshall, breaks down AdWords in a way that's easy to understand and provides valuable information. Overall, customers find the book to be useful and informative, especially for those starting with Google AdWords.
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Pros
- Provides valuable information about AdWords
- Easy to understand for beginners
- Useful marketing resource
Cons
- Some customers expected more than just AdWords information
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Features & Benefits
- Google AdWords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local paid search, mobile and SEO campaign.
- This guide delivers the tools to build a complete local marketing campaign.
- Discover how to capture high-quality leads from Google AdWords and Bing in 48 hours.
- Learn how to harness mobile search advertising and Facebook ads for maximum results.
- Fill the void in the online marketing category and build a comprehensive online advertising campaign.
- Secure Online Lead Generation that brings new customers
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